GÜLİZ GER

Professor of Marketing
Faculty of Business Administration, Bilkent University
06800 Ankara, Turkey

Phone: (90-312) 290 1253
Fax : (90-312) 266 4958
e-mail: ger@bilkent.edu.tr


CV

 

EDUCATIONAL BACKGROUND

Ph. D. (1985) Northwestern University
Major Field: Marketing, Minor Field: Psychology

MS (1977) Middle East Technical University
Major Field: Marketing

BS (cum Laude) (1974) University of Illinois at Champaign-Urbana
Major Field: Psychology, Minor Fields: Sociology and Mathematics

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PROFESSIONAL EXPERIENCE

1986-present

Bilkent University
Professor: 1999-present
Director, Center for Research in Transitional Societies: 2000-present
Associate Provost: 1998-2011
Associate Professor 1990-98; Assistant Professor 1986-90

2011 Spring Visiting Scholar at UCL, London, UK
2011 Fall Visiting Professor UNISINOS, Saõ Leopoldo, Brazil
2005 Jun-July Visiting Professor at the University of Sydney, Australia
2002 Fall Visiting Fellow at Indiana University and Visiting Scholar at Columbia University
1999-2003 Visiting Professor, CEIBS, Shanghai & Beijing, P. R. China
1986-98 Visiting Professor, INSEAD, France (MBA & Executive Development)
1997 Visiting Professor, Theseus Institute, France
1994 Fall Visiting Scholar, Odense University (Denmark), London Business School
1993 Fall Visiting Scholar, Michigan State University
1989 Sum. Visiting Professor, Northwestern University
1984 85 Assistant Professor of Marketing, University of Illinois at Chicago
1983 84 Lecturer, Northwestern University
1975 80 Instructor (1978-80) and Assistant (1975-77), Middle East Technical University

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PUBLICATIONS: REFEREED SCHOLARLY ARTICLES

Karababa, Eminegül and Güliz Ger “Early Modern Ottoman Coffeehouse Culture and the Formation of the Consumer SubjectJournal of Consumer Research, 2011 (Feb), 37:5, 737-760.

Özlem Sandıkcı and Güliz Ger, “Veiling in Style: How Does a Stigmatized Practice Become a Fashionable and Ordinary Consumption Choice?Journal of Consumer Research, 2010, (June), 37:1, 15-36.

Güliz Ger, 2009, “Tüketici Araştırmalarında Nitel Yöntemler Kullanmanın İncelikleri ve ZorluklarıTüketici ve Tüketim Araştırmaları Dergisi, 1 (1), 1-19.

Özlem Sandıkcı and Güliz Ger, “Constructing and Representing the Islamic Consumer in TurkeyFashion Theory, 2007, 11: 2-3, 189-210.

Güliz Ger, “Warming: Making the New Familiar and Moral Ethnologia Europea: Journal of European Ethnology , 2005, 35:1-2, 19-22 .

Güliz Ger and Baskin Yenicioglu, “Clean and Dirty: Playing with Boundaries of Consumer’s Safe Havens,” forthcoming: Advances in Consumer Research, Barbara E. Kahn and Mary Frances Luce (eds.), Provo, UT: Association for Consumer Research, 2004, 462-467.

Russell Belk, Güliz Ger, Søren Askegaard, "The Fire of Desire: A Multi-sited Inquiry into Consumer Passion," Journal of Consumer Research, 2003 (December), Vol. 30, 326-351.

Güliz Ger, “Delights and Discontents of Shopping,” in: Rebecca Garrett, Deborah Root and Dot Tuer (eds.), Public 27: Shop, Toronto: Public Access, 2003, 14-27.

Alladi Venkatesh, Eminegül Karababa and Güliz Ger "The Emergence of the Posthuman Consumer and the Fusion of the Virtual and the Real," Advances in Consumer Research, Susan Broniarczyk and Kent Nakamoto (eds.), Provo, UT: Association for Consumer Research, 2002, Vol.29, 446-452.

Özlem Sandikci and Güliz Ger, "In-Between Modernities and Postmodernities: Theorizing Turkish Consumptionscape," Advances in Consumer Research, Susan Broniarczyk and Kent Nakamoto (eds.), Provo, UT: Association for Consumer Research, 2002, Vol. 29, 465-470.

Özlem Sandikci and Güliz Ger, "Fundamental Fashions: The Cultural Politics of the Turban and the Levi's," Advances in Consumer Research, Joan Meyers-Levy and Mary Gilly (eds.), Provo, UT: Association for Consumer Research, 2001, Vol. 28, 146-150.

Güliz Ger and Fabian F. Csaba, "Flying Carpets: The Production and Consumption of Tradition and Mystique," Advances in Consumer Research , Stephen J. Hoch and Robert J. Meyers (eds.), Provo, UT: Association for Consumer Research, 2000, Vol. 27, 132-137.

Tuba Üstüner, Güliz Ger, and Douglas Holt, "Consuming Ritual: Reframing the Turkish Henna-Night Ceremony," Advances in Consumer Research, Stephen J. Hoch and Robert J. Meyers (eds.), Provo, UT: Association for Consumer Research, 2000, Vol. 27, 209-214.

Güliz Ger, "Localizing in the Global Village: Local Firms Competing in Global Markets," California Management Review, 1999, 41 (4: Summer), 64-83.

Güliz Ger and Russell W. Belk, "Accounting for Materialism in Four Cultures," Journal of Material Culture, 1999, 4(2), 183-204.

Güliz Ger, Søren Askegaard, and Ania Christensen, "Experiential Nature of Product-Place Images: Image as a Narrative," Advances in Consumer Research, Eric Arnould & Linda Scott (eds.), Provo, UT: Association for Consumer Research, 1999, Vol. 26, 165-169.

Güliz Ger, "Experiential Meanings of Consumption and Sustainability in Turkey," Advances in Consumer Research, Eric Arnould & Linda Scott, (eds.), Provo, UT: Association for Consumer Research, 1999, Vol. 26, 276-280.

Güliz Ger and Per Østergaard, "Constructing Immigrant Identities in Consumption: Appearance Among the Turko-Danes," Advances in Consumer Research, Joseph W. Alba and J. Wesley Hutchinson (eds.), Provo, UT: Association for Consumer Research, 1998, Vol. 25, 48-52.

Søren Askegaard and Güliz Ger, "Product-Country Images: Towards a Contextualized Approach," European Advances in Consumer Research, Basil Englis and Anna Olofsson (eds.), Provo, UT: Association for Consumer Research, 1998, Vol. III, 50-58.

Güliz Ger, "Human Development and Humane Consumption: Well-Being Beyond the Good Life," Journal of Public Policy and Marketing, 1997, 16 (1), 110-125.

Russell W. Belk, Güliz Ger, and Søren Askegaard, "Consumer Desire in Three Cultures: Results from Projective Research," Advances in Consumer Research, Merrie Brucks and Deborah J. MacInnis (eds.), Provo, UT: Association for Consumer Research, 1997, Vol. 24, 24-28.

Güliz Ger and Russell W. Belk, "I'd Like to Buy the World a Coke: Consumptionscapes of the 'Less Affluent World," Journal of Consumer Policy, 1996, 19 (3), 271-304.

Russell W. Belk, Güliz Ger, and Søren Askegaard, "Metaphors of Consumer Desire," Advances in Consumer Research, Kim Corfman and John G. Lynch, Jr. (Eds.), Provo, UT: Association for Consumer Research, 1996, Vol. 23, 368-373.

Güliz Ger and Russell W. Belk, "Cross-Cultural Differences in Materialism," Journal of Economic Psychology, 1996, 17 (1), 55-77.

Güliz Ger, Russell W. Belk and Dana-Nicoleta Lascu, "The Development of Consumer Desire in Marketizing and Developing Economies: The Cases of Romania and Turkey", Advances in Consumer Research, Leigh McAlister and Michael L. Rothschild (Eds.), Provo, UT: Association for Consumer Research, 1993, Vol. 20, 102-107.

Güliz Ger, "The Positive and Negative Effects of Marketing on Socioeconomic Development: The Turkish Case", Journal of Consumer Policy, 1992, Vol. 15 (3), 229-254.

Güliz Ger, "Utility of Social Indicators", Journal of Economics and Administrative Studies (published by Bogaziçi University, Istanbul), 1991, Vol. 5, No. 1 (Winter), 1-24.

Güliz Ger and Russell W. Belk, "Measuring and Comparing Materialism Cross-Culturally", Advances in Consumer Research, G. Gorn and R. Pollay (Eds.), Provo, UT: Association for Consumer Research, 1990, Vol. 17, 186-192.

Güliz Ger, "Uluslararası Pazarlamada Enformasyonun Rolü ve Araştırma" (The Role of Information and Research in International Marketing), Eskişehir Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 1989, Vol. 7, No. 2 (November), 147-191.

Güliz Ger, "Effects of Affect on Judgments about Products", Advances in Consumer Research, R. J. Lutz (ed.), Provo, UT: Association for Consumer Research, 1986, Vol. 13, 221-225.

Ger, Güliz, "Tubal Ligation as a Healthy Alternative to Population Management and Related Research Needs" (Letter to the Editor), Acta Reproductiva Turcica, 1987, 9 (No. 1-2), 40-44.

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BOOK & CHAPTERS IN EDITED VOLUMES

Ger, Güliz, Olga Kravets and Özlem Sandıkcı, “International Marketing at the Interface of the Alluring Global and the Comforting Local,” in: Marketing Management: A Cultural Perspective, eds: L. Peñaloza, N. Toulouse, L. M. Visconti, London: Routledge, 2012, 30-42.

Sandıkcı Ö. and G. Ger, “Islam, Consumption, and Marketing: Going Beyond Essentialist Approaches,” in: Handbook of Islamic Marketing, eds: Ö. Sandikci and G. Rice, Cheltenham, UK: Edward Elgar Publishing, 2011, 484-501.

Güliz Ger and Olga Kravets, “Special and Ordinary Times: Tea in Motion” in: Time, consumption and everyday life, Elizabeth Shove, Richard Wilk, and Frank Trentman, eds., Oxford: Berg, 2009, 189-202.


Özlem Sandıkcı and Güliz Ger, “Doing Research on Sensitive Topics: Studying Covered Turkish Women,” in: Handbook of Qualitative Research Methods in Marketing, Cheltenham, UK: Edward Elgar Publishing, 2006, 509-520.

Dannie Kjeldgaard, Fabian Faurholt Csaba, and Güliz Ger, “Grasping the Global: Multi-sited Ethnographic Market Studies,” in: Handbook of Qualitative Research Methods in Marketing, Cheltenham , UK : Edward Elgar Publishing, 2006, 521-533.  

Russell W. Belk and Güliz Ger, “Consumption in Affluent Societies,” in: Social and Cultural Development of Human Resources , from Encyclopedia of Life Support Systems (EOLSS), Developed under the Auspices of the UNESCO, Eolss Publishers, Oxford, UK, 2005 [http://www.eolss.net]

Özlem Sandıkcı and Güliz Ger, “ Aesthetics, Ethics and the Politics of the Turkish Headscarf,” in: Suzanne Kuechler and Daniel Miller (eds.), Clothing as Material Culture, Oxford: Berg, 2005, 61-82.

Russell W. Belk, Güliz Ger, and Søren Askegaard, “The Missing Streetcar Named Desire,” in: S. Ratneshwar, David Glen Mick, and Cynthia Huffman (eds.), The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals, and Desires, London: Routledge, 2000, 98-119.

Clifford Shultz II, Russell W. Belk, and Güliz Ger, editors, Special Volume of Research in Consumer Behavior on Consumption in Marketizing Economies, Greenwich, Connecticut: JAI Press Inc., 1994.

Russell W. Belk and Güliz Ger, "Problems of Marketization in Romania and Turkey," in: Clifford Shultz II, Russell W. Belk, and Güliz Ger (eds.), Special Volume of Research in Consumer Behavior on Consumption in Marketizing Economies, Greenwich,Connecticut: JAI Press Inc., 1994, 123-55, reprinted in Center for International Business Education and Research International Business Research Reprints, 1(1), Spring-Summer, 1995.

Clifford Shultz II, Russell W. Belk, and Güliz Ger "Introduction to Consumption in Marketizing Economies," in Consumption in Marketizing Economies, Clifford J. Shultz II, Russell Belk, and Güliz Ger (eds.), Greenwich, CT: JAI Press, 1994, ix-xix.

Güliz Ger, "Nature of Effects of Affect on Judgment: Theoretical and Methodological Issues", in Cognitive and Affective Responses to Advertising, in P. Cafferata and A.M. Tybout (eds.), Lexington MA: Lexington Books, D.C. Heath and Company, 1988, 263-276.

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EDITED BOOK

Shultz II, Clifford, Russell W. Belk, and Güliz Ger, editors, Special Volume of Research in Consumer Behavior on Consumption in Marketizing Economies, Greenwich, Connecticut: JAI Press Inc., 1994

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OTHER PUBLICATIONS

Book Reviews

Güliz Ger, "The Low-Income Consumer: Adjusting the Balance of Exchange," by L. F. Alwitt and T. D. Donley, Journal of Consumer Policy, 1998, Vol. 21, No. 2 (June), 231-235 (Book Review).

Güliz Ger, "Services and Advertising Effectiveness", by J.P.H. Nillesen, International Journal of Research in Marketing, 1994, Vol.11, No. 3, 307-309 (Book Review).

Güliz Ger, "Sociopolitical Aspects of International Marketing", by E. Kaynak, International Journal of Research in Marketing, 1993, Vol. 10, No. 2, 209-212 (Book Review).

Güliz Ger, "Social Information Processing and Survey Methodology", by H.-J. Hippler, N. Schwarz and S. Sudman, International Journal of Research in Marketing, 1988, Vol. 5, No. 2, 143-146 (Book Review).

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Various Sources

Güliz Ger, "Ülke Imajı ve Dünya Markası Oluşturmak" (Country Image and Building a Global Brand), Durum, 1999 (Nisan), 58-61.

Güliz Ger, "Mülakat: Küreselleşen Dünyada Türkiye Imajı" (Interview: Image of Turkey in a Globalizing World), Ekopol, 1999 (Ocak-Mart), 28-37.

Güliz Ger, "Materialism Across Cultures," Private View, 1997 (Autumn), 1/2: 4/5, 116-122.

Søren Askegaard and Güliz Ger, "Product-Country Images as Stereotypes: A Comparative Study of Danish Food Products in Germany and Turkey," MAPP Paper no. 45, 1997 (March), Centre for Market Surveillance, Research and Strategy for the Food Sector, Aarhus, Denmark.

Güliz Ger, "Batı'nın Gözünde Türkiye'nin İmajı" (Image of Turkey in the Eyes of the West), Görüş, 1997 (Ocak-Şubat), No. 29, 16-33.

Güliz Ger, "Tubal Ligation as a Healthy Alternative to Population Management, and Related Research Needs" (Letter to the Editor), Acta Reproductiva Turcica, 1987, Vol. 9, No. 1-2, 40-44.

Güliz Ger, Patrick J. Kaufmann and Alice M. Tybout, "The Windy City Bank: A Bank Marketing Case", Cases in Bank Management (#5), Banking Research Center, Northwestern University, 1983.

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Articles in Proceedings

Özlem Sandıkcı and Güliz Ger, “Contemporary Turkish Consumptionscape: Polarity and Plurality Global Economy and Cultural Diversity, eds., Janez Prašnikar and Andreja Cirman, Proceedings of the 7 th Portoroz Business Conference, Portoroz, Slovenia, 17-18 November 2005, Casnik Finance: Ljubljani, pp. 203-220 (“Sodobno Potro š ni š tvo v Turciji: Polarnost in Pluralnost,” Globalno Gospodarstvo in Kulturna Razlicnost)

Fabian F. Csaba and Güliz Ger, “Global Village Carpets: Marketing, Tradition and the Oriental Carpet Renaissance,” Marketing Contributions to Democratization and Socioeconomic Development, eds. Clifford J. Shultz II. and Bruno Grbac, Proceedings of the 25 th Annual Macromarketing Conference, Lovan, Croatia, June 22-25, 2000, pp. 138-152

S. Askegaard, A. Christensen & G. Ger, “Discourses of Globalization: Identity and Imagery of Western Products in a Transforming Society,” in O. Juul Sørensen & E. Arnould (eds.), Marketing and Development Challenges in the 21st Century. Proceedings of the 7th International Conference on Marketing and Development, Accra, University of Ghana, 2000, 163-174.

Russell W. Belk, Güliz Ger, and Søren Askegaard, “Consumer Desire,” Proceedings of the 27 th EMAC ( European Marketing Academy) Conference, Track 6: Consumer Behaviour, Per Anderson, ed., Stockholm, Sweden, May 20-23, 1998, 141-151.

Søren Askegaard and Güliz Ger, “Product-Country Images as Stereotypes: A Comparative Study,” Social and Economic Representations, Vol. 1, Proceedings of the 21 st Conference of International Association for Economic Psychology, Christine Roland-Lévy, ed., Paris, France, September 11-15, 1996, 13-28.

Güliz Ger, “Consumer Culture and Development Contexts” (Keynote Address), Proceedings of the Fifth International Conference on Marketing and Development, Kunal Basu, Annamma Joy, and Zheng Hangsheng, eds., Beijing, China, June 22-25, 1995, 11-17.

Güliz Ger, "Country Image: Perceptions, Attitudes and Associations, and Their Relationship to Context," Proceedings of the Third International Conference on Marketing and Development, R. R. Dholakia and K. C. Bothra (eds), New Delhi, India, January 4-7, 1991, 390-398.

Güliz Ger and Russell W. Belk, "Maddiyatçılık: Pazarlama ile İlgisi, Ölçümü ve Uluslararası bir Karşılaştırma" (Materialism: Relationship to Marketing, Measurement and Cross-Cultural Comparison), 3. Ulusal Işletmecilik Kongresi Tebliğleri (Proceedings of the Third National Management Congress), Ankara, 1989, 115-120.

Yavuz Bozkurt, Uğur Çağlı, and Güliz Ger, "Market Positioning of Turkey: A Tourism Perspective", with Marketing Thought and Practice in the 1990's, XVIII Annual Conference of the European Marketing Academy, Conference Proceedings, G.J. Avlonitis, et. al. (eds), The Athens School of Economics and Business Science, 1989, Vol. 2, 1645-1648.

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CONFERENCE/WORKSHOP PARTICIPATION BY INVITATION

2008 (Oct) “Tüketim Kültürü ve Yeni Örtünme Biçimleri,” VEIL Project, ODTU, Ankara, Turkey

2008 (June) “Consumption and the Ecological Challenge,” panel discussion, Consumer Culture Theory Conference, Boston USA

2008 (May) “Historical and Contemporary Forms of Branding in the Oriental Carpet Trade,” Cultures of Commodity Branding, The UCL Institute of Archeology Conference, London, UK

2007 (May) Conference on “Consuming routines: rhythms, ruptures and the temporalities of consumption,” Florence, Italy

2002 (June) Conference on “Elusive Consumption,” Sweden

1996-2003 (Oct.) Workshops on “Heretical Consumer Research,” USA

1997(April) European Science Foundation Workshops on “Consumption,

1998 (March) Everyday Life and Sustainability,” Lancaster University, UK

1997, 1999, 2001 Interdisciplinary Conference on Research in Consumption

INVITED SPEECHES AND SEMINARS (SINCE 1990)

2011 “Why are anthropology and ethnography crucial for decision makers?” UNISINOS, Saõ Leopoldo and UFRGIS, Porto Alegre, Brazil

2011 “Doing Research and Getting Published in International Journals,” UNIVALI, Florianopolis, Brazil

2011 “The past and the future of the research on consumer desire,” UNIVALI, Florianopolis, Brazil

2010 “Diverse Social Identities and the Market,” Perspectives from Turkey in the New Millennium, University of Exeter, UK.

2009, 2010 “Qualitative Research Methods,” PhD seminar, Steinbeis-Hochschule Berlin, Germany

2007 “Fashion, Religion, and the Market” EDHEC, France

2007 “Fashion Consumption of Turkish Covered Woman” Dortmund University, Germany, Gambrinus Lecture.
“Methodological Issues in the Study of Fashion Consumption of Turkish Covered Women,” Dortmund University, Germany

2007 “Interpretive Approaches and Qualitative Research: The Main Course not the Appetizer,” Key note speech at the German Marketing Profesors’ Conference, Berlin, Germany.

2005 “Consumer’s Romance and Weaver’s Dilemmas: Oriental Carpets,” University of Arizona, USA
“Aesthetics, Ethics and Politics of the Turkish Headscarf,” University of Arizona, USA

2005 “The Fire of Desire,” University of Sydney, Australia

2004 “Visual Data and Interpretation,” Ph.D. Seminar on Advanced Qualitative Research Methods, University of Southern Denmark

2004 “Globalization and Consumption,” “Historical Comparative Analysis of the Emergence of Consumer Cultures,” Swedish School of Economics and Business Administration, Helsinki

2002 “Islamic Consumptionscape in Turkey,” Columbia University, New York
“Consumer's Romance, Weaver's Dilemmas: Oriental Carpets,” Indiana University (http://www.indiana.edu/~ias/audiolecture.html)

2001 “Consumer Desires Across Cultures” and “Cross-Cultural Interpretive Research Methods,” Swedish School of Economics and Business Administration, Helsinki

2000 “Consumer's Romance, Weaver's Dilemmas: Oriental Carpet Renaissance,” University of Nebraska and The Textile Museum, Washington D.C.

1997, 2000, 2003 “Meaning of Consumption and Culture,” European Institute for Advanced Studies in Management (EIASM), EDEN Doctoral Seminar on Consumer Behaviour, Brussels

1996-2002 “Cultural Context of Business in Transforming Societies” and “Doing Cross-Cultural Research in a Global World,” Odense University biannual Ph.D. Seminar on The Cultural Dimension of Business Research

Dec. 1999 “Dünya Markası Oluşturmak: Kültürel Sermaye ve Anlam Yönetimi” (Creating a World Brand: Cultural Capital and Meaning Management), 1. Pazarlama Zirvesi, Management Center Türkiye, Istanbul

Dec. 1997 “Learning to Desire and Development in Transitional Societies,” Odense University, Denmark.

Nov. 1997 “Cross-Cultural Interpretive Research” & “Materialism Across Cultures” Consumer Science Group at Unilever Research, Port Sunlight, UK

June 1997 “Information Technology, Global Consumption Patterns, Customer Focus, and Evolving Views on Marketing,” Theseus Institute, France

Nov. 1994 “Consumptionscapes in the Less Affluent World,” Aarhus Busi. School

Dec. 1994 “Country Image and Stereotyping,” London Business School

1993 “Cross-Cultural Comparison of Materialism”

University of Oregon and University of Florida

Feb. 1991 “Country Image and Context,” Catholic University of Leuven

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CURRENT RESEARCH

Modern, Warm, and Beautiful: Lacing the Transition in Turkish Homes Sustainable Consumption
Historical (and comparative) Analysis of Art and Consumer Cultures, with R.W. Belk
Cultural Products, Tradition & Globalization: Turkish Carpets, with F.F. Csaba
Materiality and Temporality in Mundane Consumption Practices: with O. Kravets
Consumption and Acculturation: Turkish Immigrants in Denmark, with P. Østergaard Religious Material Culture, with R. Wilk
Dirt & Cleanliness, with A. Kuruoglu

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OTHER ACTIVITIES

Academic Service

Departmental Editor: Journal of International Business Studies (2002-2007)

Editorial Board Member: Journal of Consumer Research (2009-), Consumption, Markets and Culture (2000-), Journal of Consumer Policy (2001-), Journal of Macromarketing (2004-), International Journal of Research in Marketing (1990-2006)

Occasional Reviewer: Journal of Public Policy and Marketing; Journal of International Marketing; California Management Review; Journal of Business Research; and others

Reviewer for conferences: e.g., Association for Consumer Research Conferences (American, Asian, European, 1997-), International Conference on Marketing and Development (1993-), European Marketing Academy Conference (1997-), and others

Board of Directors: International Society for Marketing and Development (since 1993)

President: International Society for Marketing and Development (2003-2005)

Co-Chair: 7th Interdisciplinary Conference on Research in Consumption, Ankara, Turkey, 1999 6th Heretical Consumer Research Conference, Austin, Texas, 2001

Program Committee Member: Consumer Culture Theory Conference (every year since 2005), Association for Consumer Research (ACR) Annual Conference (about every other year since 1998), European ACR Conference (about every other year since 1998), International Conference on Globalization and Emerging Economies (1998), and others

Coordinator of the International Seminar on Consumption Theory: Bi-annual, week-long seminar for doctoral students and junior faculty members. At Bilkent University (coordinated with Southern Denmark University’s seminars), since 2005.

Coordinator of the EDEN Doctoral Seminar on “Qualitative Research Methods”, EIASM, Brussels. 2010.


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ACADEMIC HONORS AND AWARDS

Columbia University International Scholar (2002)
Indiana University International Fellow (2002)
Bilkent University Distinguished Teaching Award (1997)
International Conference on Marketing and Development, Keynote Address (1995)
Bilkent University Research Award (1990, 1992)
American Marketing Association Faculty Consortium on Global Marketing Faculty (1991)
Fulbright-Hays Grant (1980-84)
Northwestern University Scholarship (1980-84)

PROFESSIONAL MEMBERSHIP

Association for Consumer Research
American Anthropological Association
American Marketing Association
European Marketing Academy
International Society for Marketing and Development
Türk Pazarlama Derneği (Turkish Marketing Association)

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TEACHING EXPERIENCE

Award to Supervised MBA Students
"Best Research Methodology Award," for research and presentation on "Information Technology Usage and Culture in Turkey," international competition organized by the Global Information and Telecommunications Industries Forum, University of Washington, Seattle, March 7-9, 1996.

Supervision of graduate work
27 Masters Theses (completed) and 2 Ph.D. students (in progress)

Seminar Faculty for the EDEN Doctoral Seminars on “Consumer Behaviour”, European Institute for Advanced Studies in Management (EIASM), Brussels. Once every 2-3 years since 1997.

Courses Taught
Doctoral Seminars (Bilkent University):

Philosophy of Scientific Inquiry and Epistemology
Qualitative Research Methods
Globalization, Consumption, and Development Consumption Theory

EMBA and other executive courses/modules:

Marketing Management & Strategy

MBA courses:

Consumer Behavior (Bilkent, CEIBS, INSEAD, U.of Illinois-Chicago)
Advertising Management (Bilkent University, Northwestern University)
Technology and Culture (Bilkent University)
Marketing Management (Bilkent University, Northwestern University)
Marketing Strategy (Bilkent University, Middle East Technical Univ.)

Undergraduate courses (in addition to undergraduate versions of the mentioned MBA courses):

Anthropological Marketing (Bilkent University)
Marketing Research (Middle East Technical University)
Principles of Marketing (Bilkent University)
Introduction to Psychology; Introduction to Sociology (Bilkent University)

Short intensive doctoral courses, international:

“Doing Research and Getting Published in International Journals,” UNISINOS, Saõ Leopoldo

“Anthropological Marketing,” UNISINOS, Saõ Leopoldo, Brazil

EDEN Doctoral Seminars on “Consumer Behaviour”, European Institute for Advanced Studies in Management (EIASM), Brussels. Once every 2-3 years during 1997-2010.

EDEN Doctoral Seminar on “Qualitative Research Methods”, EIASM, Brussels. 2010.

“Qualitative Research Methods,” Steinbeis-Hochschule Berlin, Germany, 2009, 2010.

“Visual Data and Interpretation,” part of the Ph.D. Seminar on Advanced Qualitative Research Methods, University of Southern Denmark, 2004.

“Cultural Context of Business in Transforming Societies” and “Doing Cross-Cultural Research in a Global World,” part of the University of Southern Denmark Ph.D. Seminar on The Cultural Dimension of Business Research, 1996-2002, biannually.

 

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